Are you a Freelancer or an Entrepreneur?

Are you a Freelancer or an Entrepreneur?

When people first started catching wind about my design business, they would often say: “So I heard that you freelance on the side…?” To which I’d quickly say: “Well yes, I have a business…” I don’t know why but for some reason, I’d get a slight awkward feeling inside because to me, the word freelance didn’t cut it. Is there a stigma with the word "freelancer"? Is it the same as an entrepreneur or a business owner? I conducted a little study to see just what our peers think.

CASE STUDY: New Logo Design for Clockwork Commercial Cleaning

CASE STUDY: New Logo Design for Clockwork Commercial Cleaning

I was thrilled when Allie and Ryan Luallen got in touch with me about putting our heads together for a new brand design. Their business, Clockwork Cleaning, is a cleaning business that provides excellent routine cleaning services to local businesses allowing them to focus on what matters most.

Although they already had a logo design, Allie was determined to have a new logo designed from scratch to set them off on the right foot.

CASE STUDY: New Brand & Website Design for Murphy Dental Group

CASE STUDY: New Brand & Website Design for Murphy Dental Group

Dr. Jean Murphy got in touch with me at a time she was interested in growing her practice. Murphy Dental Group is a general dental practice that performs all phases of dentistry while providing the best quality dental treatment in a professional and kind manner.

Jean was ready to grow her practice and become the go-to dentist in her area. Although already having a steady flow of patients, Jean knew that she wanted to brand her practice as a professional and trustworthy option for families.

CASE STUDY: New Brand Design for LoveByrds Catering

CASE STUDY: New Brand Design for LoveByrds Catering

When Tunisia Byrd first contacted me about this project, she had just started her catering business on the side. LoveByrds Catering offers entrees and confections for clients ranging from large party events to intimate dinners between family and friends. As a busy, married mom of four, she was determined to make this business work and bring in additional income for the family. I was excited to help!

The Purpose Behind My New Business - And How to Find Yours

The Purpose Behind My New Business - And How to Find Yours

We’ve all experienced that feeling that comes with trying something new. Nerves. Anxiety. Excitement. What if I fail? What if no one likes what I create? Or worse, what if they do like it, but I lose “the touch?”

It’s easy to say that these feelings are normal, but still not easy. This is how it felt in late 2016 when I decided to take the bull by the horns and start BelaMarca Studio, my Branding and Design business. I barely had any money. I barely had any ideas. And I barely had any experience. Are you resonating with me, friend? One thing I knew for sure is this: I had a clear purpose behind my new business, and that was enough to get me started.